Employer Branding & Communication

A story that resonates with your employees and your customers.

Palto interweaves customer experience, communication, and employer branding into one powerful whole.

A strong organization begins with people who feel valued — and ends with customers who notice the difference. We make sure your story is authentic, impactful, and embraced — from the front desk to LinkedIn, from application to collaboration.

Palto Jo De Munter 44

From message to experience

A strong message is never a coincidence. It is the result of strategic choices, human insight, and thoughtful communication. Palto helps you tell a story — both internally and externally — that reflects who you are and what you stand for.

What we offer in practice

Employer Branding & Employee Experience

Brand and mission analysis – does perception match reality?

Employer Value Proposition (EVP) – what makes you attractive as an employer?

Employee journey design – from onboarding to retention

Creative Campaigns with Meaning

Native advertising and targeted campaigns (online, print, radio, social)

Custom multichannel content planning

Storytelling that resonates and stays with your audience

Strategy & Storytelling

Brand strategy linked to SDGs and societal impact

PR and reputation management with a focus on CSR and ESG

Clear and accessible ESG reporting and communication

Our Approach

At Palto, we go beyond putting the right word in the right place. We design communications that:

Attract and retain talent

Fits your identity and culture

Carried within the organisation

Responding to societal expectations

Our services at a glance

  • Current brand audit: does your communication align with your mission?

  • Employer Value Proposition (EVP) and employer branding

  • Employee journey mapping and design

  • Native advertising and creative campaigns
  • Storytelling with societal value (linked to SDGs)

  • Multichannel content calendars and planning


  • PR and reputation management around sustainability

  • ESG reporting in clear, understandable language

Ready to make a real difference through communication?

Get in touch today.